NSN
NTTF_mini_web_banner
SGSU-banner-1
  • Home
  • Conversations
    • Industry Conversations
    • All Conversations
  • Perspectives
    • Education
    • Emerging Technologies
    • Government Initiatives
    • Industry
    • Industrial Training Institutes (ITIs)
    • NEP 2020
    • Skill Training
  • News
    • Latest Updates
    • News Archives
    • CSR and ESG in Skill Education
    • Skill Development e-Magazine
    • NSN PDF Newsletter Archive
  • Videos
    • Explainers
    • Panel Discussions
    • Student Stories
    • Video Conversations
  • Resources
    • Apprenticeship
    • e-Books
    • Resources
    • Success Stories
  • Events
    • Workshops
  • About us
    • Our Team
    • Our Clients
    • Our Services
    • Privacy Policy
No Result
View All Result
NSN
  • Home
  • Industry Conversations
  • Perspectives
    • Education
    • Emerging Technologies
    • Government Initiatives
    • Industry
    • Industrial Training Institutes (ITIs)
    • NEP 2020
    • Skill Training
  • News
    • Latest Updates
    • News Archives
    • Skill Development e-Magazine
    • NSN PDF Newsletter Archive
  • Resources
    • Apprenticeship
    • E-books
    • Resources
    • Success Stories
  • Events
    • Workshops
  • About us
    • Our Team
    • Our Clients
    • Our Services
    • Privacy Policy
NSN
No Result
View All Result
Home Conversations

What comes first – skills or jobs? Let’s find out how TMI Group is trying to resolve this issue

Madhuri Dubey by Madhuri Dubey
October 14, 2016
Reading Time: 7 mins read
A A
0

Spare a moment to answer these questions. Where do all the trained youth go, if they don’t get jobs? What should be the national priority – skilling or creating jobs? Who should we focus on – unemployed graduates or in employing non-graduates ? Organised sector jobs or MSME jobs? In this skill story, T. Muralidharan, Chairman, TMI Group, makes us reflect on issues related to education, skill development and employment while narrating the story of TMI e2E academy . Read on to know more about why skill development should strive for a demand-supply match, particularly in the graduate space.

The beginnings

In 2007- 2008, when I went to Rajasthan and visited a small village in Dausa district which is about 60 kilometers away from Jaipur. I wanted to study the unemployment issues in villages of Rajasthan. I was talking to the old Sarpanch, asking him about why their children do not study and become graduates because most of the corporates want only graduates. He immediately called two youth, and asked me if I can get them jobs. One of them had done B.A in Political History (Hindi medium) and the other had done M.A in Political History (Hindi medium) I asked them why they chose these subjects as these qualifications have no relevance to corporate jobs. Their answer was a big revelation for me when I heard that this was the only course available to suit the bus timings from Jaipur to Dausa. In rural India, many people choose courses and subjects depending on the bus timings , leaving no option to think about their interest, aptitude, capability or employability.

Let me tell you the next part of my conversation. I called one of the graduates and asked him “aapke bhai kya karte hain?” (what does your brother do?) and he replied “khet mein mazdoori karte hain” (he works in the farms). So I said “aap kya karte ho?” (what do you do?) he said “hum kuch nahi karte hain, graduate hain hum” (I don’t do anything, I’m a graduate). I was quite shocked at this answer; isn’t it ironical? We were trying to convert people who are actually doing work (mazdoori or labour) like farming, making them graduates and in turn making them unemployable.

tmi-networkThe crisis of graduate unemployment

The biggest problem of india is not about unemployment of the school dropouts, but the graduates segment where there aren’t enough jobs to absorb them. They have no choice of alternate livelihoods. The jobs that get created don’t match the number of graduates produced every year. 5 million graduates join the unemployed segment every year . So, TMI decided to focus on the graduate space; we are one of the few NSDC partners who focus on this space.

We need to look at graduate unemployment as a serious issue, because they need to be engaged productively. They may get into crime, they may remain idle, they get frustrated, when they are angry with the system. So, by creating more and more unemployable graduates, we are increasing the tension in the society. It is a very difficult space because the graduates have a mind of their own, you can’t train them easily. We have adopted a demand-driven model which is called the JOJOE model. This model is designed and developed by the TMI group which stands for Jointly Owned Job Orientated Education.

We are adding 12 million people into the job market every year and out of these, 7 million are school dropouts and 5 million are college graduates. The government focuses on non-graduates. In my opinion, we should focus more on graduates. T.Muralidharant-muralidharan-tmi-network

Demand based skill training

It is like a precursor skill training into specific job roles. Sector skill council (SSCs) started much later, we were the first ones to start JOJOE because training people against a specific job is more important than training them in soft skills or on a generic skill. We strongly believe that every employer is different and hence everybody should be trained on a customised version of the job, we also believe the ” over- training ” is a sin because the youth cannot absorb it unless they work on-the-job. So, the demand-driven model requires four things before training begins

  • First, identify the job
  • Identify prospective employers who will hire post training
  • Identify youth who are willing to do the job after getting full information
  • Pre-assess the youth for their capability to do the job after training

We need a large placement infrastructure to find jobs for many of the students.

Need for job counselling

In the last five years, we have trained about a lakh of people and this year we plan to train about 45,000 in the graduate space. We are one of the largest training providers in the BFSI sector which is very ideal to graduate segment. And, it’s a challenge to make our business profitable! Sustainability comes only when we are paid the right price for training. And, more than training, mobilising the students is a bigger issue. Students don’t want to do jobs that are available in the market. For example, there is a large demand for sales professionals but nobody wants to do it by choice. Everybody wants a computer job even though they don’t have knowledge, skills or job openings.
Thus, the mismatch between demand and supply, between attitude and availability is the greater challenge. Training is least of the problems; we should be tackling the tougher problem of creating awareness and mobilisation to control attrition during and after training .

Why we need job counselling on campuses ?

This makes a valid case for job counselling. Many graduates come from families whose parents are school dropouts and hence there’s no one to counsel them at home. There is a huge amount of miscommunication going on in the name of job counselling. If a graduate from your family comes and asks you what job do you me to do – you will give an answer to the best of your knowledge and experience. Everybody advises on the basis of their own experience. Unfortunately your experience is very limited.  More importantly job counselling is about ” future jobs ” while your experience is on ” past jobs” Students are totally confused with this amateur job counselling. In fact, we should a have a two semester course in the college curriculum on job counselling.

A course on job counselling

We, at TMI group, are currently engaged in developing this course and are planning to identify a deemed university to pilot it. The first semester will focus on the individual – personality , aspirations , family realities. It will also cover the realities of the job market including the future jobs and the sector in which these jobs will be. At the end of the first semester the individual should shortlist a few sectors and jobs of interest where the person can excel based on the personality. The second part of the course will focus on employer research , and job search techniques so that the individual can search for the job.

Matching the supply with demand

Besides job counselling, we need to identify innate personality and psychomotor skills like hand-eye coordination. We need prior assessment of knowledge, skills and aptitude. This will help us match right people with right jobs. The cost of mobilising a candidate is much higher when you pre- assess than what the government pays for mobilising a candidate. Graduate market is the toughest, because they have attitude issues even if they are suitable for a job and it is not easy to convince them. . Training program can only bridge the immediate skill gap. You can’t bridge the gap between where they are and where they have to be – in terms of a long term career. You can build a bridge for a 20 meters but you cannot build a bridge for a kilometer.

Reference books on job counselling

tmi-network-2

I’ve written two primers on jobs counselling. The first book is called An Expert’s Guide to Your Right First Job and the second one is called An Expert’s Guide to 101 Entry Level Jobs for MBAs and Graduates. At present, there’s very little data on jobs. In my opinion, instead of skilling people government should find out where the jobs are or where the jobs will come from and then connect with the employers to customize training. Even the sector skill council programs are generic because they are designed for many employers. Even after getting certified the candidates get only minimum wages because the employer wants to train them for his needs.

tmi-network-1

First, the government has to first study where the jobs are getting created and how many of them. There aren’t many incentives for a person to get skilled and trained, if there are no jobs or the job offers minimum wages! Second, if jobs are available for 1 million people in a year, then we should train only 1 million. Don’t train 12 million and then say there are no jobs. Match the demand and supply. In a labour market, demand and supply determines compensation, so if you have more supply and less demand, compensation will fall. Today, over supply is the reason why employers are not willing to pay a fair price while there’s pressure to increase minimum wages across the country.

Skill development will create more damage if we don’t resolve the demand supply mismatch.

This requires a scaling down on the quantity targets in skill development and to focus on getting a skill premium and fair salaries. For last ten years, the factory worker compensation has remained the same , net of inflation , which is very sad. In my opinion compensation should go up first and problem of low employment creation must be addressed immediately.

RelatedPosts

Aligning Skills, Education and Industry Needs in the BFSI Sector

DIDAC India and DIDAC Skills 2025: Driving Industry-Ready Education

Design Skills and Careers in the Creative Economy

Tags: BFSI trainingcustomized training for industry sectorsdemand supply match in skill developmentDIPPemployability of graduatesemployment in rural Indiagraduate unemployment in Indiajobs for graduateslabour market for graduateslabour market in IndiaMinistry of Skill Development and Entrepreneurship MSDENSDC Training partnerskill gaps and trainingskills and jobsTMI Chairman T MuralidharanTMI Networkurban and rural livelihoodsyouth and skill development
ShareTweetShareSummarizeSummarize
WhatsApp Join our WhatsApp channel for more updates:
WhatsApp Join Now!
YouTube Subscribe to our YouTube channel for more updates:
YouTube Subscribe Now!
Previous Post

Introducing the 7th CII Global Summit on Skill Development

Next Post

How Tata STRIVE is impacting skill development through quality that’s scalable and sustainable

Madhuri Dubey

Madhuri Dubey

Dr. Madhuri Dubey, Founder and Director of NSN, brings over 25 years of experience in training, curriculum design, and technology-enabled learning. Dedicated to vocational training and work-integrated education, her expertise lies in creating awareness and promoting skill development through applied learning, supported by in-depth research and analysis.

Next Post
tata strive

How Tata STRIVE is impacting skill development through quality that’s scalable and sustainable

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

No Result
View All Result
samplead3 samplead1

Subscribe to our e-Magazine

Trending Topics

skilling in India (131) National Skill Development Corporation - NSDC (127) skill development news India (124) skill development (114) Ministry of Skill Development and Entrepreneurship MSDE (101) vocational education (93) Apprenticeships (86) skill development news (79) skill development programs (70) Nettur Technical Training Foundation (NTTF) (68)

Follow us

  • BDL has announced its Trade Apprenticeship program for ITI candidates for 2025–26. This opportunity offers hands-on training at the Kanchanbagh Unit. Interested applicants apply and submit their applications online through the apprenticeship portal.Last Date to Apply Online: 08 December 2025Click the link to know more - https://bdl-india.in/sites/default/files/Notification%20of%20Trade%20Apprenticeship%20BDL_KBU_2025-26.pdf#apprenticeship​ #iti​ #itiapprenticeship​ #apprenticeship2025​ #skilldevelopment​ #training​
  • India’s skilling ecosystem continues to evolve with new demands, sectoral shifts, and innovative programs shaping how learners prepare for future opportunities.The latest Skill Times brings together insights on BFSI and FinTech skills, AISECT’s new employability initiative, key highlights from the Bengaluru Skill Summit 2025, and a simplified look at the revised NSQF.If you’re interested in staying updated on the developments influencing skills and employability across India, explore the full edition here: https://sendy.nationalskillsnetwork.in//w/3g3U8892kfqu9WdYtu957630Eg#skilldevelopment #education #CSR #BFSI #FinTech #employability #PearsonBTEC
  • We are delighted to share that Dr. Madhuri Dubey, Founder - Director, National Skills Network (NSN), will be joining a dynamic panel of educators and industry leaders at Pearson’s BTEC Connect event to discuss “Rethinking Higher Education for the Future of Work.”The conversation will focus on how institutions can better align learning with employability, ensuring that students don’t just graduate but are empowered to thrive in the evolving world of work.📅 4th December
📍 HyderabadWe look forward to the key insights and actionable takeaways that will emerge from this discussion, aimed at bridging the gap between education and employability and expanding opportunities for students across India.#BTECConnect2025 #EmpoweringLearners #EducationForImpact #PearsonIndia #LearningForLife #skills #education
  • India’s skilling ecosystem is buzzing with new national missions, ITI modernisation, global collaborations, and industry-led initiatives shaping a future-ready workforce.From Skill India Centres and WorldSkills Asia to major AI, manufacturing, and logistics skilling partnerships, this week NSN Newsbytes brings key updates you shouldn’t miss.States are also stepping up with international job fairs, unified skill missions, global healthcare pathways, and apprenticeship drives, while CSR and academic institutions continue strengthening rural livelihoods and emerging tech training.Catch all the highlights in this week’s NSN NewsBytes, link in Story Highlights.#SkillDevelopment #SkillIndia #FutureSkills #CSR #Manufacturing #Education
  • Skills define opportunities, and the future belongs to those who keep learning.Whether you’re building new capabilities or refining existing strengths, every step toward growth opens new doors.Ready to stay ahead in a world that’s constantly evolving?👉 Follow us for more insights and tap the link in bio/ story highlights to learn more on skilling, upskilling and reskilling!
  • State-led skill education initiatives are gaining momentum across IndiaThis week, several states announced new skilling initiatives aimed at strengthening employability, expanding access to training, and building talent for emerging sectors.Governments across India are investing in workforce development through upgraded training centres, industry partnerships, global mobility programs, and inclusive skilling efforts.These initiatives reflect a strong push to prepare youth for high-growth sectors, emerging technologies, and new career pathways.Together, these reforms show how states are shaping a more skilled, future-ready India.Stay updated with this week’s roundup of state initiatives in skill development!Read more from the link in Story Highlights!Want your state’s skill development story featured? Reach out to us at NSN!#skills #education #india #states #vocationaltraining #tvet #government
  • COLTE Hyderabad Inaugurated by Redington Foundation and Logistics Sector Skill CouncilA new milestone for India’s logistics skilling; COLTE Hyderabad has been inaugurated at NSTI, bringing tech-led training, real-world simulations, and immersive learning for future-ready professionals.Powered by Redington Foundation and LSC, the centre marks a proud step in shaping next-gen logistics talent through industry-aligned, aspirational skill pathways.#logistics #logisticsolutions #redington #skilldevelopment #education
  • The world our children are growing into demands more than memorising facts; it needs creators, problem-solvers, and confident young innovators.As parents and educators, it’s on us to nurture their curiosity and support their drive to explore and build.Let’s champion skill-based learning and prepare them for a future full of possibilities.#SkillBasedLearning #21stCenturySkills #InnovativeEducation #STEMEducation #YoungInnovators
  • This week in NSN Weekly Newsbytes, India moved forward with major reforms in skills and workforce development. With the Labour Codes now implemented, the national skilling ecosystem is seeing stronger alignment between policy, industry, and education.From SportEdge Meerut to the new AI and Future Skills Centres in Nagaland, the momentum in skilling continues to rise. Karnataka’s deeptech initiatives add further strength to this growth.Industry leaders like Tata Electronics, Toyota Kirloskar Motor, and Swiggy are also driving impactful skilling collaborations. States are advancing new training programs and global mobility initiatives. CSR efforts are helping strengthen community-based skilling and education across the country.Together, these developments highlight India’s progress towards a technology-led, inclusive, and industry-driven skilling ecosystem.Link in Story Highlights!#skilldevelopment #education #futureskills #NEP2020 #CSR #industrypartnerships

About us

National Skills Network (NSN) captures and shares the positive impact of various training, skill development and vocational education initiatives in India.

To know more about Our Team: Click here

Address

NSN Digital Solutions Pvt. Ltd.
CIN: U74999TG2020PTC147299
MSME: UDYAM-TS-09-0086473
Gachibowli, Hyderabad – 500032

Email us: contact@nationalskillsnetwork.com

Important Links

  • Conversations
  • Perspectives
  • News
  • Skill Development e-Magazine
  • Resources
  • Our Team
  • Our Clients
  • Partner with us
  • About us
  • Advertise with us
  • Content Disclaimer
  • Privacy Policy

© National Skills Network Content licensed under CC BY-ND 4.0. Commercial use requires permission.

No Result
View All Result
  • Home
  • Conversations
    • Industry Conversations
    • All Conversations
  • Perspectives
    • Education
    • Emerging Technologies
    • Government Initiatives
    • Industry
    • Industrial Training Institutes (ITIs)
    • NEP 2020
    • Skill Training
  • News
    • Latest Updates
    • News Archives
    • CSR and ESG in Skill Education
    • Skill Development e-Magazine
    • NSN PDF Newsletter Archive
  • Videos
    • Explainers
    • Panel Discussions
    • Student Stories
    • Video Conversations
  • Resources
    • Apprenticeship
    • e-Books
    • Resources
    • Success Stories
  • Events
    • Workshops
  • About us
    • Our Team
    • Our Clients
    • Our Services
    • Privacy Policy

© National Skills Network Content licensed under CC BY-ND 4.0. Commercial use requires permission.